Make.com + FollowFire

Every FollowFire account has a unique webhook URL that receives lead data from your forms and apps. You'll find it in your dashboard settings.

1. Log in to your FollowFire dashboard
2. Click Settings in the top navigation
3. Under Webhook URL, click the copy button
4. Your URL looks like: https://followfire.app/api/webhook/[your-id]

In Make, a scenario is a visual workflow. It starts with a trigger module (the source of your leads) and ends with an action module (sending data to FollowFire).

1. Log in to Make.com and click + Create a new scenario
2. Click the large + circle to add your first module
3. Search for your lead source app (e.g., Typeform, JotForm, HubSpot, Facebook Lead Ads, Google Sheets)
4. Select the trigger event (e.g., Watch Responses, Watch Submissions, Watch New Leads)
5. Connect your account and run the module to pull a test record

After your trigger module, add an HTTP → Make a requestmodule to POST the lead data to FollowFire. This is Make's built-in way to send data to any webhook URL.

1. Click the + after your trigger module to add a new module
2. Search for HTTP and select Make a request
3. In URL, paste your FollowFire webhook URL
4. Set Method to POST
5. Set Body type to application/json
6. In the Request content field, build the JSON body using the field mapper (see table below)

{
  "name": "{{1.name}}",
  "email": "{{1.email}}",
  "phone": "{{1.phone}}",
  "message": "{{1.message}}",
  "source": "make"
}

Before activating your scenario, run it once manually to confirm the HTTP module posts successfully to FollowFire and a test lead appears in your dashboard.

1. Click Run once at the bottom of the scenario editor
2. Submit a test entry in your trigger app (or use an existing test record)
3. Watch the scenario bubbles — each module shows a green checkmark when it runs successfully
4. Click the HTTP module bubble to inspect the response: you should see 200 OK
5. Open your FollowFire Dashboard → Leads — the test lead should appear within seconds
6. Check your email for the AI follow-up (arrives within 60 seconds)

Once your test passes, activate the scenario so it runs automatically whenever new leads arrive.

1. Click Save to save your scenario
2. Name it something clear: e.g., "Typeform → FollowFire AI Follow-up"
3. Toggle the scenario ON using the switch at the bottom left
4. Set scheduling to Immediately (as data arrives) for instant webhooks, or choose a custom interval
5. Submit a real form on your site to confirm the end-to-end flow works live