FollowFire automatically texts and emails every project inquiry within 60 seconds— day or night. While you're on a job site, your next project is already in the pipeline.
General contractors deal in high-ticket jobs — kitchen remodels, additions, full renovations. A single missed lead isn't a $150 cleaning job. It's a $25,000–$80,000 contract walking out the door. FollowFire ensures every inquiry gets a response before the homeowner calls your competitor.
Homeowners researching contractors submit multiple quote requests. Whoever responds first owns the conversation — and usually wins the project.
Without FollowFire: A homeowner submits a quote request for a $35,000 kitchen remodel on a Friday afternoon. You're finishing a job and don't check your email until Monday. They signed with another GC on Saturday.
With FollowFire: FollowFire texts within 60 seconds: "Hi! Got your kitchen remodel inquiry. We'd love to schedule a walk-through. When works for you?" You lock in a Monday consultation before any competitor responds.
Without FollowFire: A family wants a 400 sq ft addition. They submitted requests to 4 contractors. You respond in 2 days. The other three responded within a few hours. You never even got a callback.
With FollowFire: FollowFire responds instantly with a professional intro and scheduling link. You're the first contractor they talk to — and first impressions win bids.
Without FollowFire: A lead inquires about a master bath renovation. You follow up once by phone. No answer. You move on. Six days later they book the job with someone else for $22,000.
With FollowFire: FollowFire sends a text, then an email, then follows up again at 48hrs and 7 days — automatically. On day 6, the homeowner finally responds and you schedule a walk-through.
Without FollowFire: A property manager submits a commercial tenant buildout inquiry. No immediate response from you signals that you might not handle commercial work seriously. They pick a bigger firm.
With FollowFire: FollowFire fires an instant professional response referencing commercial experience. You get on their shortlist, eventually winning a $95,000 buildout contract.
Set up in 20 minutes. Wins projects on autopilot.
Paste your FollowFire webhook URL into your website contact or quote form. Works with Squarespace, Wix, WordPress (Gravity Forms), Jobber, and Zapier-connected forms.
A homeowner fills out your contact form describing their renovation, addition, remodel, or repair project.
An automatic, personalized text and email goes out instantly — while you're on a job site, driving between projects, or off for the weekend.
If they don't respond immediately, FollowFire follows up at 48 hours, 7 days, and 14 days — catching the leads who needed time to think before moving forward.
Warm, interested leads come to your dashboard ready for a walk-through or estimate. You focus on building — FollowFire fills your project calendar.
When every project is worth $10,000–$100,000, missing a lead isn't just annoying — it's devastating.
Beat every competitor by being the first contractor to reach the homeowner — before they've even called anyone else.
Text gets their attention. Email gives them your full pitch. Both channels covered automatically.
AI crafts personalized responses based on the project type. Review and send with one click from your dashboard.
Homeowners take time to decide. FollowFire stays top-of-mind with timed follow-ups so you capture the ones who weren't ready on day one.
See every lead: source, status, reply time, and revenue recovered. Know exactly what's in your pipeline at all times.
Squarespace, Wix, WordPress (Gravity Forms), or any platform connected via Zapier or Make. No dev work needed.
General contracting is a high-ticket business. Even one recovered project delivers extraordinary returns.
FollowFire Starter: $49/month
A single recovered $20,000 kitchen remodel pays for 34 years of FollowFire. Most GCs recover 2–4 projects per quarter they previously would have lost to slower competitors.
“We were getting 20-30 website leads a month and closing maybe 3 or 4. With FollowFire responding instantly, we went from 15% to 42% close rate in two months. The ROI is insane on a $25K kitchen job.”
“I run a 6-person GC company. We used to lose Saturday leads every single weekend. FollowFire handles them while I'm on a job site. We've closed 3 projects we definitely would have lost before.”
“The 14-day drip sequence is the hidden gem. A homeowner who reached out about a bathroom remodel didn't respond for 6 days. FollowFire kept following up and we ended up landing a $38K project.”
Connect in minutes — no developers or IT team needed.
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